Storytelling and narrative are critical to Strategic Communications and PR. Kick-start your year and transform the story you will be telling about…

Deb Sharratt an award-winning, PR practitioner and a tutor on CIPR qualification & communication courses with nesma has pulled together some prudent advice…

Once upon a time… Many fairy stories start with this beginning and then go on to enthral us with tales about magic,…

New to Newcastle We are delighted to announce a new strategic partnership with the Chartered Institute of Marketing (CIM) to deliver 9…

So what happens when you do different things? Having had a busy couple of weeks early in September, I found myself wondering about…

 Keep up to date by studying with our leading practitioners. The roots of true achievement lie in the will to become the…

Three ways of using customer journey mapping for marketing success Have you heard of customer journey mapping before? If you’ve never given…

Why do you need more powerful narratives and stories to transform what you do? There’s a story of four bricklayers at work.…

What are the three barriers that stop us targeting our marketing for success? I want to grow my/our business, but I’m not…

Having recently successfully delivered our first Consultancy module of the Level 7 CIM Marketing Leadership Programme and reading a range of current…

All jobs require you to have communication, integration and presentation capabilities, as well as competence in the productivity tools that will help…

We are absolutely over the moon that Deb Sharratt has been shortlisted for Outstanding Independent PR Practitioner, in the industry’s top awards…