The PR Smith SOSTAC® planning framework programme is designed to ensure you get the best business results.
By the end of this course, you will know how to build an outline marketing plan using PR Smith’s SOSTAC® planning framework. Be confident about knowing what needs to go into a plan and see how it all fits together with an emphasis on the foundation of any good plan – the Situation Analysis – including Customer Insights. You will receive a course certificate and digital badge.
By the end of this course you will be confident about writing a great plan, be able to improve other plans, and develop your own strategy (the weakest part of most plans). Use PR Smith’s SOSTAC® logical structure to reduce risk, make better decisions and boost business results. Write the perfect plan. Become a SOSTAC® Certified Planner.
Meet Rebecca Eastham
Rebecca is the Employee Communications Manager at David Lloyd Clubs. She has graduated with the CIPR Specialist Certificate – Internal Communications (L5). In fact, she enjoyed it so much that she is now studying for my CIPR Specialist Diploma – Internal Communications (L7)!
Meet Georgie McManus
Georgie, decided to study for the CIPR Professional PR Certificate to put some fizz back into her career! Which worked a treat as she is now heading for a promotion and enjoying her job a lot more.