How to Succeed with Social Media Advertising

Social media advertising helps you reach and interact with your target customers, outside of your current circles. Social media advertising helps you reach and interact with your target customers, outside of your current circles.

Digital Marketing | Advanced | Full Day

Course Overview

Social media advertising helps you reach and interact with your target customers, outside of your current circles. If you need to attract new customers, reach new markets or re-engage lapsed customers, you will want to learn how to use paid social media in the most cost-effective ways.

Course Content

Objectives

During the full-day workshop you will learn how to use ALL the advertising tools on the ‘big five’, target the right audiences and read your analytics correctly.

Content

For each platform, you will learn:

  • how to integrate Social Media into your marketing campaigns
  • how to select the right social media tools for your goals
  • how to use promoted posts, accounts and content
  • how to find your target audience
  • how to place and manage adverts
  • how to use the analytics tools and measure campaigns
  • how to use the audience building tools
  • how to use online tools to manage multiple social media accounts
  • how to manage customer data in view of GDPR

If you want to make sure you get the best ROI for your time and budget on social media, this workshop will give you the confidence to know where, when and how to use paid social… and why.

Course Leaders

Joanne is the lead consultant at Dolezal Consulting and works with business owners and market-ers to help them make marketing work for their business. Her expertise lies in the strategic plan-ning of integrated marketing and communications campaigns, in particular for specialist products and services for niche markets.

Cost

£295 +VAT

Level

Advanced

Duration

1 day

Locations

Dates

No dates available

Contact Client Support for more details.

Who should attend

How to Succeed with Social Media Advertising is right for you if you know the basics but want to go deeper on Twitter, Facebook, Linkedin and YouTube. Learn how to use the paid features, advertising tools, target the right audiences and read your analytics correctly.

Add me to the waiting list

These workshops will run on Monday’s from the 15th June throughout June/July & August (no classes 6th July), if this works for you, please add yourself to the waiting list here.

How to book

These workshops will run on Monday’s from the 15th June throughout June/July & August (no classes 6th July), if this works for you, please add yourself to the waiting list here.

Add me to the waiting list

Calendar

Take a look at our calendar to find open sessions or book a bespoke package which can be delivered in the context of your business practices. Dates for this workshop:

No dates available

What's included

Refreshments and lunch are included, please advise at time of booking of any specific dietary requirements or special access needs.

What to bring

Please bring note-making materials for the workshop, all other materials will be provided on the day.

Special Offers