Communications

Crisis Communications

Join CIM for another great webinar in the Webinar Express Series on Thursday 22 October 2020. A crisis occurs when you least expect it. It can be natural or man-made and it can have a devastating impact on a company’s brand, its people and its profit. Often regarded as something that big corporate organisations should have, every business – no matter how large or small and regardless of what it does – should have a plan in place.

This webinar gives an overview of some of the simple things that can lead to a crisis if not handled effectively, presents a seven-step guide to help you prepare, and supports these with case studies. 

Leading and managing through change

Leading change

Join CIM for another great webinar in the Webinar Express Series on Monday 21 September 2020. When Walt Disney said “Times and conditions change so rapidly that we must keep our aim constantly focused on the future” one doubts that even a visionary like him could have predicted the world we live and work in today in terms of political, economic, social, technological and environmental changes. 

Working through a crisis

Claire Riley

Claire Riley talks to Veronica about what it has been like managing the communications activity for the Northumbria Health NHS Foundation Trust in the region during these unprecedented times.

Getting from giving, CSR life lessons

CSR life lessons

Join CIM for another great webinar in the Webinar Express Series on Tuesday 25 August 2020. As a SME, should you be considering CSR? What are the demands personally and professionally? Is it all about giving or do you get something in return? Join Nicky Rudd from content marketing and PR agency Padua Communications as she takes you on her CSR journey. Nicky will be sharing what she has learnt from volunteering with Surrey Young Carers, City YMCA and other more regional community initiatives over the past decade. She will be offering some tips to highlight what you need to be aware of if you are thinking CSR is going to be included in your future plans as well as giving advice on getting the balance right personally and professionally. 

Covid-19 impact on the promotion of place and the role of destination marketing organisations

promotion of place

Join CIM for another great webinar in the Webinar Express Series on Thursday 10 September 2020.

Marketing Liverpool Director, Chris Brown, will outline the success of Marketing Liverpool and the factors that make it one of the best performing DMOs in the UK. Marketing Liverpool promotes the City Region as a global destination for visitors, conventions and investment and Chris will reflect on the implications of COVID 19 on their work.  Speaker: Chris Brown – Marketing Liverpool Director

How will you transform your storytelling?

Once upon a time… Many fairy stories start with this beginning and then go on to enthral us with tales about magic, the rivalry between good and evil and throw in a little ethical or moral understanding and we have a winning formula. With our own communications, we often fall into the trap of hitting …

CIPR Professional Certificate (Level 5)

The aim of the CIPR Professional PR Certificate is to introduce the candidate to the context, concepts and practical tools of Professional PR Certificate (PR) that will enhance their understanding of their chosen profession and enable them to develop the skills and abilities necessary to progress in their career.

CIPR Professional Certificate (Level 5)

The aim of the CIPR Professional PR Certificate is to introduce the candidate to the context, concepts and practical tools of Professional PR Certificate (PR) that will enhance their understanding of their chosen profession and enable them to develop the skills and abilities necessary to progress in their career.