Brand activation – March 31 – Cancelled

DoubleTree by Hilton Edinburgh City Centre, 34 Bread Street, Edinburgh, United Kingdom

* This event has been cancelled.*
Gerry Campbell, will explore how brands can 'pull at the heart strings' of their customers and how technology plays a huge part in creating that emotive campaign with CIM Scotland on 31 March.

Perfectly irrational – March 11

DoubleTree by Hilton Edinburgh City Centre, 34 Bread Street, Edinburgh, United Kingdom

Angus Carbarns, Director of Strategy at UX consultancy We Are Engines, explores key psychological biases underpinning consumer decision-making and their impact on market research and strategy with CIM Scotland on 11 March.

A mile in my shoes – Feb 19

DoubleTree by Hilton Edinburgh City Centre, 34 Bread Street, Edinburgh, United Kingdom

Speaker Kirsty Lieberthal, Customer Experience Strategy Manager at Prudential UK, will be speaking at this event at DoubleTree by Hilton on 19 February.

Blazon or brand? – 14 November

DoubleTree by Hilton Edinburgh City Centre, 34 Bread Street, Edinburgh, United Kingdom

Elizabeth Roads LVO, Snawdoun Herald, formerly Lyon Clerk at the Court of the Lord Lyon until 2018, talks to CIM Scotland about heraldry and branding. Elizabeth will offer a practical introduction to heraldry and offer guidance on when and how to work with the Court of the Lyon on logo design.

Blazon or brand? – 14 November

DoubleTree by Hilton Edinburgh City Centre, 34 Bread Street, Edinburgh, United Kingdom

Elizabeth Roads LVO, Snawdoun Herald, formerly Lyon Clerk at the Court of the Lord Lyon until 2018, talks to CIM Scotland about heraldry and branding. Elizabeth will offer a practical introduction to heraldry and offer guidance on when and how to work with the Court of the Lyon on logo design.