CIPR Internal Communications – Edinburgh – 26 April
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The CIPR Specialist Certificate (Internal Communication) will give you a detailed introduction to PR and enable you to develop the knowledge and skills to progress in a career in PR. You will be introduced to the key concepts, theories, techniques and skills needed to operate effectively as an internal communicator.
This course is suitable if you are in the first few years of your internal communication career, are considering a career in internal communication or are working in a related field (e.g. media relations, event management, CSR or public affairs).
You will consider topics such as:
The link between internal communication and employee engagement
How internal communication can help organisations meet strategic objectives
Researching, creating and curating content that has impact using a range of channels.