Developing an Employer Brand

Maintaining an employer brand will help retain the best people and increase motivation and engagement in your organisation.

Communications | Intermediate | Full Day

Course Overview

A strong employer brand is a primary factor in attracting the highest calibre of talent to your organisation. Maintaining your ‘employer brand promise’ will help you retain the best people and increase the motivation and engagement levels across your organisation. This course provides you with the insights to develop a differentiated employer brand and the strategies to communicate it internally and externally.

Course Content

How will you benefit?
You will gain a clear knowledge of the benefit a strong employer brand provides to a  growing organisation. You will take away strategies to differentiate your corporate brand as an attractive place to work. You will feel confident about communicating your employer brand both internally and outside of your organisation.

Your enterprise will benefit from attracting and retaining the best talent. An effective ‘employer brand strategy’ will help to lower recruitment expenditure, staff turnover and increase employee engagement to fulfil your organisation’s vision and values.

Remember we can look at running all our 1-day courses in-house if there are 4 or more people. And if this course doesn’t quite hit the skills gap, you are trying to plug we can design a course just for you and your team.

Course Leaders

Paul Hitchens MCIM is a TEDx Speaker and the author of three bestselling books on branding published by Hodder Education: ‘Brand Management – In A Week’, ‘Successful Brand Management’ and ‘Create the Perfect Brand’.

Cost

£295 + VAT

Level

Intermediate

Duration

1 day

Locations

Dates

No dates available

Contact Client Support for more details.

Who should attend

Building a strong employer brand is an initiative that spans departments and requires the focus of everybody. You will not need to have attended a previous course to attend. Delegates will gain insights from successful organisations and be able to apply these concepts to their own employer brand. This course is for HR, Internal Communications,  Marketing Professionals, Managing Directors, Business Owners, from start-ups to established enterprises.

Add me to the waiting list

If there are no dates currently available please register your interest in this course and we will let you know once more dates become available.

How to book

You can book online with our quick booking process.

Add me to the waiting list

Calendar

Take a look at our calendar to find open sessions or book a bespoke package which can be delivered in the context of your business practices. Dates for this workshop:

No dates available

What's included

Refreshments and lunch are included, please advise at time of booking of any specific dietary requirements or special access needs.

What to bring

Please bring note-making materials for the workshop, all other materials will be provided on the day.

Special Offers

If you book more than one nesma workshop you will receive a 5% discount off your entire booking.