Creating Successful SEO Strategies
Learn the latest SEO tips and tricks from expert practitioners to ensure greater visibility for your desired topics and phrases
SEO is a marketing discipline focused on growing your online visibility, but it takes time and patience to master as the results are not instantly visible or immediately obvious.
Search Engine Optimisation (SEO) has evolved dramatically since the early 2000’s where stuffing keywords into a keyword tag, or using white text on a white background, was sufficient to help you rank in that all elusive ‘number 1’ spot.
Now with ‘position 0’ being the most sought-after spot in the search engines, come and learn the latest tips and tricks from expert practitioners and why the importance of the triumvirate of component parts – Technical, Content and Links– need to be working collectively to ensure greater visibility for your desired topics and phrases.<
- What is SEO?
- How do the search engines work?
- What should your SEO strategy include?
- Crafting a co-ordinated keyword strategy
- Writing content for the user and search engines
- Achieving technical SEO excellence
- Developing an exceptional outreach strategy and plan
- Monitoring and understanding impact and effectiveness
Who should attend
Any marketer who is interested in increasing sales and revenue.
Add me to the waiting list
If there are no dates currently available please register your interest in this course and we will let you know once more dates become available.
How to book
You can book online with our quick booking process.Add me to the waiting list
Take a look at our calendar to find open sessions or book a bespoke package which can be delivered in the context of your business practices. Dates for this workshop:
No dates available
Refreshments and lunch are included, please advise at time of booking of any specific dietary requirements or special access needs.
What to bring
Nothing specific is required for this workshop.
Discounts available for 2 delegates or more from the same company.
Remember we can look at running all our 1-day courses in-house if there are 4 or more people. And if this course doesn’t quite hit the skills gap, you are trying to plug we can design a course just for you and your team.