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CIM Training – Copywriting – Masterclass

It’s easy to recognise poor copy, but sometimes harder to deliver great copy or substantiate the reasons why certain words simply ‘work’ faster or more effectively than others. In this two day masterclass, you’ll learn advanced copywriting techniques that help marketers achieve tangible cut-through in today’s competitive landscape: covering tone; content; mediums; audiences; copy-stream management and much, much more…

Who should attend?

  • Copywriters or senior marketers who deal with copy regularly.
  • Anyone who needs to manage the copy-stream more effectively.
  • Teams who’d like their copy to resonate both internally and externally.
  • Everybody who’s interested in the importance of copy in brand development.

Learning outcomes

  • How to identify your own skills and improve your own copy – quickly and easily.
  • To analyse, critique, and develop copy productively.
  • Insights about copy techniques, the tone of voice; effective communications.
  • Managing copy, managing agencies, effectively helping colleagues.
  • ‘Instant’ wins – ways to improve the quality of your copy overnight.

The Chartered Institute of Marketing (CIM) is the largest and most successful professional marketing institution in the world and its courses and Professional CIM qualifications are accepted and respected worldwide. This course can be delivered in-house if required to meet specific development needs.

If you need any help deciding which course is best for you or your team, please contact Veronica or Lucy on 07734 222 254 or hello@nesma.co.uk.

All courses can be booked directly on the CIM website HERE.

CIM Training – Copywriting – Masterclass

Tuesday 5th March - Wednesday 6th March

|Recurring Event (See all)

One event on Tuesday 4th June, 2019 at 12:00am

Cost

Non-member: £1,225 + VAT Member: £1,103 +VAT

How To Book

Please book directly with CIM HERE.

Details

Start:
Tuesday 5th March
End:
Wednesday 6th March
Event Categories:
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Event Tags:
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Website:
https://www.cim.co.uk/training-courses/copywriting-mastercla...

Organiser

CIM Training
Phone:
+44 (0)1628 427360
Email:
training@cim.co.uk
Website:
https://www.cim.co.uk/training/list-courses/

Venue

nesma Study Centre
19 Lansdowne Terrace
Gosforth, Newcastle upon Tyne NE31HP United Kingdom
+ Google Map
Phone:
07734 222 254
Website:
www.nesma.co.uk