Strategy Vs Tactics

The PR Smith SOSTAC® model’s popularity is due to its simplicity, which makes it easy to understand and use once you have mastered it! Created by PR Smith for marketing and business planning, it’s the ideal tool whether you are looking at the overall strategy, developing a specific marketing or digital plan or working to improve individual tactics.

This is a super model!

The SOSTAC® masterclasses take you through each stage of the model, along with case studies, quizzes and debates to help apply the knowledge with context for your role no matter what sector you’re in.